There's always some ugliness that comes along with Black History Month, and this falls right in line.
A white woman was shopping at her local Super Fresh in Philly (180 West Girard Avenue) when she noticed this Black History Month circular. It features a boy holding a drawing of Martin Luther King, Jr., and weekly deals for hot sauce, Ramen noodles, sodas (orange, but no grape), and canned collard greens which "weren't even fresh" according to the woman. Good job, Super Fresh for not recognizing how this might come across.
Better yet, this was all right below and next to the words "Proud to honor and celebrate African American history, culture and achievements." Lovely, right? The woman was so outraged that she told Gawker, and they're awaiting a response from Super Fresh's corporate offices.
Irresponsible advertising is never appropriate, but the fact that it comes during Black History Month is just downright offensive. For an actual Black History Month contect, check this out: Then & Now: 50 Key Sites of the American Civil Rights Movement.
[via Gawker]
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Tyler Warren February 9th, 2012 at 12:41 PM
you're kidding me right? grocery stores have specials on cheap shit like this every week. just because this ad is juxtaposed next to an add honoring dr. king doesnt make it racist. i dont see fried chicken and kool-aid on sale? im highly intolerant to ignorant racist logic and i was expecting to get pissed reading this. instead, i got pissed at how you all are making something out of nothing. smh complex...
Dave Harris February 9th, 2012 at 03:28 PM
How the hell is this racist?
Kelly Kimseric February 12th, 2012 at 02:49 PM
Everybody says this RACE problem will be solved when the third world pours into ONLY white countries. The Netherlands and Belgium are just as crowded as Japan or Taiwan, but nobody says Japan or Taiwan will solve this RACE problem by bringing in millions of third worlders and “assimilating” with them. Everybody says the solution to this RACE problem is for EVERY white country to “assimilate,” i.e., intermarry, with them. What if I said this RACE problem would be solved only if hundreds of millions of non-blacks were brought into EVERY black country? How long would it take anyone to realize I’m not talking about a RACE problem. I am talking about the final solution to the BLACK problem? How long would it take any sane black man to notice this and what kind of psycho black man wouldn’t object to this? But if I tell the truth about the program of genocide against my race, anti-whites agree that I am a naziwhowantstokillsixmillionjews. Anti-racist is a code word for anti-white.
george wells February 12th, 2012 at 03:54 PM
So little racism, so much anti-racism. Anti-racists have to create right wing racists in order to have something to attack. They need to justify their hate of white people. It is well said that ANTI-RACISM IS A CODE WORD FOR ANTI-WHITES. Anti-whites of course go much further and support the ongoing genocide of the white race. Where would those who genocide whites be without anti-white supporters?
Violent J February 14th, 2012 at 12:42 AM
Uhhh this is stupid i used to work in a grocery store and this is the kind of stuff I used to see in the sales paper every week. That lady's clearly retarded; you guys don't have to be though......(BTW I'm black)
Rosie March 25th, 2012 at 11:27 PM
I used to work at a supermarket near my house and we'd always have sales on cheap things like this. The fact that the Black History Month sign is at the top is completely irrelevant. Perhaps you should have gotten different ads from other months and compared them. Then you'd see that the things that are usually on sale are the really cheap things such as chips, soda, and hot sauce which seriously, you can get like 2 for a dollar. The cheap stuff sells therefore it's always on sale. The fact that you're trying to make this an racism issue is just completely stupid.