New York Boutique ØDD and Jason Akira Somma Release Artful Videos of Innovative Fashion (Video)

New York Boutique ØDD and Jason Akira Somma Release Artful Videos of Innovative Fashion (Video)

ØDD began as a web-based boutique in 2011; however, in October 2012, the brand opened a physical store in New York's Lower East side. The brand offers avant-garde high-fashion pieces both from innovative designers and from its own namesake line. Not only do they offer inspiring pieces, but their actual space is also well-designed with commissioned installations from talented people, like Rolex Protege visual artist, Jason Akira Sommawho recently made this gorgeous film for the store's Fashion Week 2013 showing.

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Tags: odd, jason-akira-somma
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