Just like it takes money to make money, this hilarious parody suggests that it takes a Kickstarter video to make a Kickstarter video. The crowdfunding platform has funded millions of dollars worth of projects, but it often takes a sleek, convincing campaign video to get people to donate to your worthy cause. Filmmaker Ben Godar’s plea for funding for a Kickstarter video was unsurprisingly rejected by the platform, but it makes for a good laugh nonetheless.

[via Mashable]