Battlefield: Bad Company

Contents: In-game weapon unlocks, Behind the scenes DVD

Despite being a brand new (and unproven) franchise extension, EA thought the best way to help market its new action-comedy spin-off of the Battlefield series would be to market it to gold enthusiats. Thus Au-some package included 5 bonus in-game weapons (one per class because letting you use them all would be ridiculous) and a bonus DVD with a bunch of features you'd watch once, strategy videos that wouldn't reflect how people actually played the game, and a poster because you love showing off just how much money you blow on games.