I remember going to, I think it was called the Consumer Electronics Show. I remember when Acclaim were promoting the first Mortal Kombat game in the home, they created these giant plastic molded pieces of the dragon. I remember seeing that at their booth and doing a double take. "Oh my God, they actually spent money to create this dragon for the show." Then, they lead me up the booth and put in a videotape. They played me the first commercial for a Mortal Kombat game with the kid in the street screaming, "Mortal Kombat!" I remember that being another moment—pausing, going, "Wow, this thing has really become commercial and mainstream."
When the Mortal Kombat movie was being created and released and it opened number one—I think it was the second-best August opening ever or something—and seeing that on CNN, just getting [a feeling of] "Wow, this is outside of the game. This is outside of an arcade game that's released."
Over the years, as the other movie came out and there were TV shows and you see the merchandising and people with shirts and all that stuff, it was just this gradual acceptance of "Wow, this thing has a life of its own." It's not like we were in control over every single Mortal Kombat incarnation that was released because there were so many other forms of media and forms of entertainment that it was growing into. That, to me, was the experience of realizing that it became part of pop culture.