With only a few days left of the hellfire known as 2017, everyone is looking back at the best and worst that this past year had to offer. From a style perspective, there was an awful lot. With a ton of drops, collaborations, and limited product from all of the best brands, there was something for everyone. To look back at the best of the best and hopefully give sellers on the platform a better insight into what is making the most money, online marketplace Grailed has released an interactive chart of its top 30 best performing brands on the site in 2017.
The interactive chart showcased the site's 30 best sellers and compared their popularity on the marketplace from 2016 to 2017. While some brands climbed up the rankings, others saw their stock dip down from year-to-year. Along with an overall placement, the graph also shows viewers the most popular item from each particular brand from quarter to quarter. So how did the ranking shake out?
Let's get the obvious out of the way. Supreme is number 1 (again). No surprises at the top of the list. The streetwear empire had itself a big year highlighted by the opening of a new location in Brooklyn, collaboration with Louis Vuitton, and being seen on what seems like every celebrity and cul-de-sac legend on the planet. With every Thursday drop selling out within minutes and hype for the brand at an all-time high, it does not seem like Supreme will be dethroned any time soon.
Speaking of Supreme, Louis Vuitton also saw a rise in popularity on the site this year, thanks to its collab with the brand. Sitting at the 22 spot in 2016, the desire for the Preme x LV goodies helped the Italian fashion house to rise up 10 spots to number 12 on the list.
Adidas maintained its number 2 slot year over year, largely due to the "Kanye Effect," but also thanks to solid projects with Pharrell, Alexander Wang, and a slew of other big brands in both the sneaker and clothing space.
Virgil Abloh also had himself a huge year in 2017. His label Off-White moved from the 9 spot up to 4, in large part due to the wildly popular "The Ten" release with Nike. By association, the Swoosh also saw its stock rise within the marketplace, jumping from 6 to 3.
Other brands featured throughout the list of Grailed's most popular include new favorites like Fear of God and Kith, as well as classics like Champion and Tommy Hilfiger. Take a look at the full list here.