The sheer amount of KITH bags you'll see in SoHo on any given day is a testament to the cult following that the shop has fostered and why Ronnie Fieg is richer than all of us combined. In those bags are either sneakers or, just as likely, something from the in-house KITH label. In the interest of feeding the streets, a new batch of KITH Classics dubbed the "Pinnacle Program" is showing up this Friday. Why "Pinnacle"? Because shit sounds very fancy, luxurious and upscale. Duh. I mean, the fabrics, both cotton jersey and french terry, are custom milled. KITH Classics like the pant that started jogger fever, the Mercer, or Bleecker sweats have become staples for sneaker-leaning fashion bros and this time around a bunch of new joints are joining the rotation, like a new bomber, updated Mercer pants and a new crewneck. It's full-blown hoodie season now and you're gonna be living in french terry for the next few months, so you need a fresh grip of that shit in your closet before it's too late. Peep the "Pinnacle Program" lookbook above before the collection drops next week Friday, October 9nd at 11am EST in-store and online.
