Geo Owens namesake brand GEO takes a step outside the world of apparel for an exclusive BE@RBRICK collaboration with Medicom Toy.

Created as part of BE@RBRICK's limited edition 'Series 37' product line, GEO's take on the collectible toy contextualises light, looking specifically at how different material compositions interact with light. Each part of the BE@RBRICK 100% figure features a different surface – a glow in the dark head, reflective torso, and gradient legs – ensuring that each component gives off a different reaction to light. 

This collaboration further showcases the design prowess of Geo Owens, with each medium used to deliver product adding the next layer of depth to the GEO brand as a whole. 

The GEO X Medicom BE@RBRICK 100% 'Series 37' is set for an imminent release, limited to 200 pieces worldwide. Visit GEO's site now for a closer look into their world across all design mediums. 

All Images via GEO