Innovation and Sustainability Are at the Core of the Griffin X Woolrich AW19 Collection

Woolrich connects with Griffin Studio for their third collaborative collection, with a focus on three core values. 

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All Images via Woolrich

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Woolrich connects with Griffin Studio for their third collaborative collection, with a focus on three core values. 

For this season, Woolrich and Griffin Studio have set out to deliver a capsule collection that draws on three specific creative pathways - transparency, innovation, and awareness - to shift the market perspective and put power back in the hands of the consumer. 

Each focal point of the collection puts the spotlight on the processes essential to the design and production process, delivering honest, high-quality product. The collection features Eco Ramar clothing, reducing water usage by 70% in comparison to the traditional production process. Environmental impacts are further considered as the collection utilises 100% recycled ripstop polyester with over 40% harvested from the sea. Finally, the collection will be produced in limited quantities using discarded high-end Italian fabrics, giving a new life to otherwise wasted materials. 

Take a closer look at the collection below and head over to Woolrich for more information. 

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