Merry Litmas everyone.
2 Chainz raked in some major cash with his Dabbin' Santa Christmas sweaters last year—around $2 million to be exact—and he's back again to take over the holidays with an entirely new set of designs. This includes a "Sauce Santa" design featuring Santa wearing Yeezys, a "Ju Ju Santa" design that plays off the success of "TZ Anthem (Juju on That Beat)," and a "Rockstar Santa" design that riffs on Kanye West and Justin Bieber's tour merch. The designs are just as fun as last year's, and if things go anything like they did during Christmas 2015, 2 Chainz is likely to move a ton of units.
The website for the 2016 sweaters also includes a mission statement outlining new charitable plans connected to the Dabbin' Santa line. "This year, the mission is simple—to help as many people as we possibly can. I want you, my fans, to submit stories about people you know that are in need. Whether it’s a neighbor, friend or a complete stranger, if you know they are need, please tell us their story. From there, we’ll select a few stories to donate our energy and proceeds from the new 2016 Dabbin Santa collection to. The new collection will act as our vehicle to bringing real assistance to people and families that are looking for a little boost this holiday season. Join our movement. Let's aspire to inspire and bring cheer this holiday season," it reads.
You can check out some of the 2016 Dabbin' Santa designs below, and get a better look by going to 2 Chainz' website and typing in the code 5540.
