To celebrate this year’s London Pride on June 25 Absolut have launched a collection of limited edition bottles with LGBT equality charity Stonewall.
These one of a kind bottles will feature bespoke designs from the likes of: Henry Holland, Gareth Pugh, SIBLING, Lyall Hakaraia, Sink The Pink, Piers Atkinson, Ed Marler, Fred Butler and Princess Julia—just a few of the big names who will be contributing to this campaign. Each bottle will feature the designer’s own unique take on the iconic LGBT Pride flag.
Speaking on the limited edition collection, Absolut’s Senior Brand Manager Rick Bennett-Baggs said:
"Absolut believes that when different minds come together, they are enriched by one another. It is this belief that drives the brand’s passion for self-expression, to create a world where people are free to be true to themselves and connect with others without judgment or prejudice. We are incredibly proud to collaborate with creatives from the world of art, music, fashion and nightlife, to add their signature mark to our beautiful Mix bottle, and support the fantastic work of charity Stonewall."
The limited edition bottles will be auctioned off through Givergy with all the proceeds going directly towards Stonewall.
For a look at the limited edition Absolut Mix designer bottles scroll to the gallery below.
If you would like to offer further support to the Stonewall organisation outside of this auction, you can do so by clicking here.