Reigning Champ is known for delivering next-level activewear, but for its latest release the Canadian brand has decided to do something a little different with the launch of its project called "One for One."
The new initiative was developed to promote a healthy and active lifestyle for kids. For its first drop, Reigning Champ has joined forces with the iconic sporting goods company Spalding to drop a limited edition black basketball.
The best part is, that for each one sold, the brands will donate a basketball to a community sports program in North America.
You can pick one up now at Reigning Champ Vancouver or online.