You never know what you’re gonna get these days when traveling down across that Mason-Dixon line. You could get beautiful beaches, week-long street parties with beaded necklaces, or all-fried-everything. No matter what, you’re getting the time-honored traditions that have been passed down for generations. Style hasn’t always been considered one of those traditions—until now.

While New York and Los Angeles will forever be the country’s go-to for what’s really popping in the world of fashion, and the Internet will have everything easily accessible to us, the brick-and-mortars popping up left and right down south are frighteningly good and even more frighteningly under-the-radar. Don’t find yourself in unfamiliar territory, unaware and missing out on these 10 Under-the-Radar Shops in the South.