10 Emerging Brands You Should Follow on Instagram

Hit follow on these menswear brands killing it on IG.

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Complex Original

Image via Complex Original

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It’s easy for brands to access people who may be in interested in them, but it takes a certain amount of strategy and skill to keep them there. Most of the time, that involves more than just posting random pictures of your goods on Instagram. These brands don’t rest on their laurels because they’re still trying to build something (this even applies to some bigger brands, like LG). They seem to have Instagram and its power figured out as they do an excellent job of presenting the brand—not just the product—in a way that creates the perfect online-to-IRL correlation. You get what you see and you like it with these 10 Emerging Brands You Should Follow on Instagram.

Laer Brand

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Greg Lauren

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CMMN SWDN

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MR COMPLETELY

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Nid de Guepes

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Vetements

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MIDNIGHT STUDIOS

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Eytys

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Abasi Rosborough

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Aimé Leon Dore

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