Email Subject Lines Turned Official Product Names

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Kapital calls this scarf the “big mama” bandana scarf. I’m sure at some point, internal emails and documents referred to this scarf as “large,” or something, and then someone started calling it “the big mama” in the subject line of a series of production-related emails. I bet the nickname eventually stuck because everyone kept hitting reply-all to the original email (SUCH A RELATABLE SITUATION) or because a production assistant was like, “Hey, what’s the name of the scarf?” and someone else answered, “big mama.” Origin of the name aside, this is a pretty dope scarf. Sure, it’s $200, but if you’re going to accidentally sneeze into your scarf, it should be a $200 scarf.

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