Last thursday Harvey Nichols, the luxury retailer, launched its new Contemporary Menswear department in its Knightsbridge flagship store. The department spans streetwear through to high-end fashion, and has one of the best selections of brands of any such department, boasting UK exclusives from Trapstar Red Line, Fear of God and the much anticipated VFiles Sport+ line. 

We went down to the event to see who turned out and what they wore—check out the images below.

Nike Air Zoom Flight "The Glove"

adidas by Raf Simons

Nike Fly Stepper 2K3
Joseph James Thomas of Rough Copy
adidas by Raf Simons

Air Jordan XI
Nike Air Max 97 Hyperfuse

adidas by Rick Owens
Guiseppe Zanotti