Premium Goods has been a cornerstone of the sneaker community since it first opened its doors a dozen years ago, first in Brooklyn and two years later in Houston. This shop's business model is simple: stock a solid amount of the dopest sneakers out alongside incredibly rare kicks that will draw consumers from far and wide. The strategy has worked, and business is booming.
This summer, Premium Goods opened up a new location in Williamsburg, Brooklyn. Along with carrying some of the most coveted sneakers in the game, the shop is making serious maneuvers in the apparel arena. The store's latest move might just put your Japanese proxy out of business; Premium Goods is the only place in the United States where consumers can get their hands on Champion Japan.
The Champion name is heralded, and Champion Japan takes the brand to another level. Utilizing old school construction techniques and injecting just the right amount of modern style into tried-and-true pieces, the Japanese extension of the American brand has become a highly sought-after label. And guess what? Unless you want to invest in Rosetta Stone and pay exorbitant shipping fees, Premium Goods is your one-stop shop for an extensive amount of Champion Japan. We headed over to 147 Metropolitan Avenue to get an up-close and fresh-out-the-box look what Premium Goods is stocking. Scroll through to see the only Champion Japan you'll find in the United States, and stay tuned for even more fall/winter items to drop soon at the Williamsburg location.