Red Wing Shoes Proves That People Are Better at Making Boots Than Machines (Video)

All those years of experience go into every pair.

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Complex Original

Image via Complex Original

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Red Wing Shoes takes its product so seriously that it doesn’t even trust machines to do it. The company proves that only human hands with an expert touch that comes with years of experience can choose the right leather for a quality boot. A machine can probably be programmed, and may be able to do a job faster, but quality would go down the drain. In this latest video titled “The Leather Will Teach You,” the workwear company shoes how a experience and skill can go a long way. You’re going to learn today. 

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