New York creative agency CNNCTD+ and ILLAMERICA came together in New York City to create this mural in Soho. Roman Grandinetti and his team painted the ILLAMERICA "Rose Bone" logo in vibrant colors on a wall just below a fire escape with "Please Recycle" and a skull on one side and "ILLAMERICA CNNCTD+" on the other. Photographer Sasha Frumin documented the process, capturing the cool polaroids above. Instagrammers use the hashtag #ILLAMERICA and see the photos that others have taken of the piece.


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