39. Elad Lassry

The work of the Israeli-born, L.A.-based Lassry is quite funny. Despite his offbeat subjects—puppies nursing from cats, gourds, lipstick, and toy slippers—his photographs often retain a commercial slickness. All props and sitters, conventional and otherwise, are treated with similar preciousness. Lassry's colors are bright (no doubt), and their pop is only accentuated by their matching frames, which has become one of his trademarks.

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Above: Circles and Squares (A Tasteful Organic Melons Arrangement) 2, 2007