17. Juergen Teller

The German-born Teller is responsible for every advertisement from Marc Jacobs since 1998. He has photographed the likes of Winona Ryder, Kate Moss, Charlotte Rampling, Roni Horn, Sofia Coppola, and Bjork. He has been tapped by internationally renowned luxury labels such as Yves Saint Laurent and Céline, and continues to bring redemption to the onboard flash. And despite his work's viral popularity, it has retained its edge and taps into our collective nostalgia of '90s grunge.

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Above: Kate Moss, Gloucestershire, 2010, No. 4, 2010