3. Arby's

Year original logo introduced: 1964

Year logo re-designed: 2012

Trying to class up a fast-food logo is like garnishing a shit sandwich (which is also how some people describe Arby's food). When Arby's rebranded last year, the company's new logo was panned across the board. Adding a 3D look to the classic ten-gallon hat was remarked on as hopelessly out of touch. The fact they added a meat slicer blade to the logo wasn't the best choice either, considering the new look was in part of a campaign to distract from a fingertip found in one of their tasty treats.

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