JackThreads is known for its hot member-only deals. But now the e-tailer is ready to launch its own private label streetwear brand as well, Woolf. The inaugural collection features a heavy dose of camo-print, but is done tastefully. Hints of blue are even added into the mix to create a new look for the tried-and-true fabric. Also, the collection has a cool barn coat that contains a detachable hood as well. If you're not into camo-print, you can check out the flannel shirts or even a sweatshirt with a huge pocket across the front. It's the little (or large) details that make Woolf's collection stand out. Even if you might pass on the outerwear, the 5-panel hats are too fresh to not cop. Expect the collection to drop on Sunday, February 17 at JackThreads' e-commerce site.