Occupation: Co Owner, Slam City Skates; Partner, Palace Skateboards

Gareth, formerly of Pointer Footwear, is one of the owners of Slam City Skates (which happens to be the oldest skate shop in Europe, no big deal). What makes Gareth so special is the fact that he's kept up with the pulse in skate culture for so long, since before Slam City opened in 1986 to now, where he's a partner of the coolest UK skate brand out, Palace. He knows what young dudes like, and is most likely the influencer to your London influencer.