What They're Buying: Him: Wallace & Barnes Camo Sweatshirt, $158; Her: J. Crew Collection Silk Scarf Foulard Jacket, $298

You know them when you see them walk in the door, all smiles. They probably met at the fitting room, or maybe it was the produce aisle at Whole Foods, or maybe at some independent bookstore or artisan coffee shop. Either way, they are so annoying. You almost want to slap the thick-framed glasses off their faces, they seem like the type of people whose wedding photos will include them riding a fixed gear bicycle-built-for-two with a wooden "JUST MARRIED" sign quirkily hanging off the back. Where do you get all this money that you can buy Comme des Garcons sweaters in every color?! What kind of fantasy land do these people live in?!