The Hill-Side straight run the lookbook game season after season. For their F/W 12 collection, they sent samples and disposable cameras to their retailers all across the world. From Munich to Madison and even all the way to Korea and Japan, they let their friends style the gear in their own way, asking them to showcase the individual neighborhoods and people that populate them. The end result? Candid, personal style snapshots featuring the ill new fabrics and patterns that only the The Hill-Side crew seems to be able to get their hands on. All I have to say is that The Hill-Side have way cooler friends than me. If I sent my friends disposable cameras and free range to photograph whatever the fuck they wanted, I can guarantee you that I would get back 24 shots of their nuts and middle fingers. I really need new friends. The Hill-Side A/W ’12 collection is available from retailers worldwide and will launch at Hickorees tomorrow.
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