Yesterday, Kanye premiered his film Cruel Summer at the Cannes Film Festival, an "immersive seven-screen experience" about a Lamborghini thief (played by Kid Cudi) who falls in love with "a beautiful, blind Arabic girl whose father will let them marry if he can help her see." 

Attendees from Theophilus London to Logan Hill took Instagrams and Twitpics of the pyramid tent, red carpet, invitations, and more, documenting Cruel Summer's official debut.

Gallery: 20 Photos From Kanye's Cruel Summer Premiere