While its Madison Avenue store is also going through some cosmetic changes, Barneys e-commerce site also had a minor facelift yesterday. On Monday, new features will be implemented into the site, along with more engaging content, in an attempt to better connect with the luxury department store's online consumers. The cleaner look places an emphasis on user-friendliness, highlighting products more and making the site easier to navigate.
As a social aspect, customers can "favorite" items as well as share them on multiple social media platforms (what's good Pinterest?!). There will also be picks from the site curated by celebs and stylish New Yorkers like Mary-Kate and Ashley Olsen, and restaurateur Michael Chernow. [WWD]
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