11. Paul Rodriguez Jr.

Heritage: Mexican
Hustle: Skateboarder

One of the most prominent pro skaters around these days, P-Rod’s dedication to the craft made his rise through the ranks a quick and seemingly easy task. His signature Nike SBs reflect just as much of the brand’s attempt to cater to the skate industry as they do Paul’s personality as a skater- never flashy, make it look easy, and keep cool.