PROMO: Live From SXSW - Dozens Of Musicians To Model In Style X Runway Shows

Over three-dozen bands and artists performing during the music festival will show off looks from Tortoise and Blonde, Fresh.i.am, Keds, GoodWood and more.

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Complex Original

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SXSW is in full swing and continues to wow us by the minute. (Hov and 'Ye are in town for surprise performance? Of course.) Adding to the excitement, Style X, the first ever fashion extension of the conference, has unveiled the musician models for the runway shows.  Over three dozen bands and artists performing during the music festival—including NYC's Asobi Seksu and Anamanaguchi—will show off looks from Tortoise and Blonde, Fresh.i.am, Keds, GoodWood and more. "It's a great fit because musicians are comfortable on stage, and if we end up in the crowd it's not that we fell, it's that we're stage diving,” said Kent Zambrana of Los Angeles electro-indie band Letting Up Despite Great Faults. Is it bad that we kind of want to see that?

If you're down in Austin, give your ears and liver a break and check out the runway shows on both Friday and Saturday, March 18-19 at 6pm in the Austin Convention Center. They're free and open to the public—no wristbands, no badges, no list, you're in. Find out more about Style X, the musicians who will be strutting their stuff (or "stage driving") and all the brands that will be on hand selling their wares here: stylexaustin.com.

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