The Parisian fashion house, Lanvin, continues to expand its retail presence in the United states as it opens its newest flagship on Rodeo Drive in Beverly Hills. This marks the brand's 4th flagship in the states, and its largest in the world with its 4,520 square feet. Designed by famed retail designer Peter Marino, the flagship features an interior reminicent of hollywood's golden era of the 1930s and 40s with its luxurious art-deco antiques and furniture, parquet floors, and black and white photos adorning its walls. The VIP area (which is not yet finished) is modeled after the Hall of Mirrors at Versailles and has not stopped celebrities from visiting.
For men, the store is the first Lanvin boutique in the US to offer made-to-measure tailoring for suits (usually takes about 6 weeks).