Fans of MTN DEW have never been afraid to color outside the lines, and now that DEW has teamed up with the NBA, we can all expect to see some oversized displays of team loyalty. In fact, this past week DEW delivered 40’ basketball installations to busy intersections in Los Angeles, Miami, and Cleveland, creating radical spaces for NBA fans to congregate. If you’re wondering just what a 40’ basketball installation looks like, click play on the video above. It really has to be seen to be believed.
Lucky fans who re-tweet Complex’s tweet below, and include the hashtags #DEWxNBA and #SWEEPSTAKES will enter to win a killer NBA prize pack. No one does it quite like DEW.
