Social media has implanted itself so deeply into the world of sports that we as fans wouldn't know what to do with ourselves if we were forced to go back to the way things were. "Hold up...I gotta sit though a 30-second ad on a website to see a highlight? Where's the Vine? And where's the player's post-game inspirational tweet or Instagram post of a quote about hustle with a lion in the picture? I'm lost and scared and wanna go home."

We don't even really remember how sports worked before social media, which is fine, since the interconnectedness between players, front offices, the media, and fans through these social networks isn't going anywhere. The NFL can knock down Twitter accounts, Major League Baseball can scrub all their highlights off Vine, and the NBA can keep stalling on making Da Real Lambo a central figure in LeBron James' online PR strategy, but to quote Jeff Goldblum from Jurassic Park—"Life, uh, finds a way."

Which is why we're excited to bring you most of our favorite social media moments from the past 12 months. Social media is so closely intertwined with how we watch, interpret, and react to sports that many of these things feel every bit as relevant to their respective games as wins and losses. And honestly, if you were some of these people you would've gladly taken a real-life loss than the internet-generated L of getting rejected in DMs or having Crying Jordan slapped over your face.

Luckily, though, you don't have to worry about either. All you have to do is sit back and enjoy The Most Important Sports Social Media Moments of 2015.


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