With the good comes the bad. And with the Summer Olympics come the Winter Olympics. The problem for NBC is that nobody wants to watch curling or a 30 km. cross country skiing trek so they have to try any desperate ploy to get you to watch.
When the Bobsled becomes watching 50 straight runs, almost entirely identical but for the occasional scrape, then you got to put those years of experience in TV production to work. Cue Lolo Jones' inclusion and kick the more deserving Katie Eberling off the team. Jones and teammate Jazmine Fenlator finished in 11th meaning we're all still tied when it comes to Olympic medals.
NBC has denied their involvement but we remember how that Jay Leno to Conan O'Brien transition went down.