Debuted at at this year's Paris Motor Show to showcase the new Range Rover F-Type, Jaguar Land Rover’s Virtual Experience is a digital showroom allowing customers to explore vehicles that are not yet available. Projecting a high-resolution rendering of various models onto a screen the digital showroom gives customers an opportunity to open car doors, lift the hood, and check out the interior and exterior in different colors with hand gestures. The company also has plans to launch software that allows consumers to explore and customize the car at home, and save their customizations on a smartphone to have it presented via the Virtual Experience at a dealership.

Related: Gallery: 15 More Jaguar F-Type Pictures Leaked

[via Jaguar Land Rover]

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