Super Bowl XLV (2011)
Model: 2011 Kia Soul
Description: The new 2010 Kia Soul makes its way into the automotive market with the rapping hamsters commercial. What's even more oddly humorous is that a group of hamsters are lip-syncing a song by the Black Sheep. But no one can deny the awesome buying power and branding message these hamsters have with Kia. Kia was the black sheep for a while in the market, but not anymore.