Everybody's had their take on the earphone, but when BMW has a hand in, we're gonna take notice. The new S1 Digital Pilot, a collaboration between audio gurus Sennheiser and luxury auto maker BMW, offers wireless connection to mobile phones and an audio source with a pair of AA batteries powering the NoiseGard/digital noise cancellation system. They couldn't let Monster Beats take up all the market share. It just wouldn't be right.

[via topspeed]

Also Watch