Ever feel like pressing the OnStar button in your GM vehicle would kind of be like calling 911? Well the General wants to take away that negative image through its "Push On" contest. Starting today, GM will give away 10 brand new cars through OnStar, delivering a dealer-fresh Buick, Cadillac, Chevrolet, or GMC of the winner's choosing. How do you win? Press the OnStar button, that's it.

Seriously, that's it. One touch and you could drive off in a Corvette ZR1 or Cadillac CTS-V. The only vehicle excluded is the Chevy Volt. Don't subscribe to OnStar, or don't even own a GM? It's all good—find your way into one and press the button anyway. The whole idea is to show newbies and non-subscribers all the good stuff they're missing out on. So carpool, rent, or look for GM taxis and press your luck! GM's official release and all the legal stuff is below.

[via General Motors]


OnStar launches 'Push On' Sweepstakes Campaign
10 people to win choice of Chevrolet, Buick, GMC or Cadillac vehicle

DETROIT – OnStar is reminding drivers just how easy it is to stay safely connected while on the road with its Push On sweepstakes. In a national campaign that launches today, 10 people will win a new OnStar-equipped Chevrolet, Buick, GMC or Cadillac vehicle of their choice.

Anyone with a digital OnStar-equipped vehicle -- regardless of whether they are a current OnStar subscriber -- can enter to win by pressing the blue OnStar button in their vehicle now through May 31.*

"More than 6 million customers currently take advantage of OnStar's advanced technology while they're on the road," said Terry Inch, director of subscriber services. "Yet there are many more drivers out there who may not realize all the award-winning services OnStar offers, like having access to a live advisor at the push of a button or getting monthly emails with key information specific to their vehicle that can help them save money."

From a Corvette ZR1 to a Buick Regal or anything in between, sweepstakes winners can select any Chevrolet, Buick, GMC or Cadillac vehicle with any combination of factory-installed options. The only exception is the limited-production Chevrolet Volt electric car with extended-range capability.

OnStar is perhaps best known for its Automatic Crash Response feature which, in the event of a collision, uses sensors built into the vehicle to automatically alert an OnStar Advisor. The advisor can then immediately connect into the vehicle to see if help is needed. Even if the occupant is hurt and can't respond, the advisor knows the vehicle's exact location through GPS technology and can direct emergency responders to the scene.

Over the past 15 years, OnStar Advisors have answered 346 million button pushes, responded to more than 160,000 vehicle crashes, unlocked more than 5 million doors remotely, provided 2.6 million subscribers with roadside assistance and routed customers' turn by turn to their destination more than 70 million times.

"The 'Push On' sweepstakes is our way to remind drivers with OnStar in their vehicles, just how powerful the system is, yet so easy to use," said Sam Mancuso, OnStar chief marketing officer. "Just push a button and you're connected."

To learn more about OnStar's Push On sweepstakes and for entry details, visit www.onstar.com.