The Best Sneakers Under Retail From GOAT's Winter Sale

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The Air Jordan 1 released in 1985, sending shockwaves through the NBA and igniting sneaker culture as we know it. From 2011 to 2021, the archival OG has been on an absolute tear in colorways of the classic, collaborative, and lifestyle variety.

This proved true in 2020 with the release of the overlooked and underrated Air Jordan 1 High OG “UNC to Chicago” launch. Taking the toe-down appearance of the beloved “Banned” Air Jordan 1 High and telling MJ’s origin story through the Carolina-blue heel, this women’s shoe channels the best years of Jordan’s career on the silhouette that started it all.

As 2019 came to a close, the Adidas Yeezy Boost 380 debuted as an entirely new model from Kanye West’s famed footwear line. First thought to be the third iteration of the Yeezy Boost 350 series, the Yeezy Boost 380 proved to be an entirely different beast. 

In 2020, the Adidas Yeezy Boost 380 “Calcite Glow” continued to push the envelope on everyday fashion. Carrying a protruding Boost bottom beneath a snug Primeknit upper, this oddity appears neutral by day while illuminating at night.

For years, collectors considered David Ortiz’s Air Max homage to breakfast meat as one of the best collaborations in sneaker history. After plenty of begging and a few false starts, the New York City staple returned in retro form for the first time in March.

Earlier this year, the DQM x Nike Air Max 90 “Bacon” became available again, offering access for fans outside of the Big Apple. Sporting the same blends of brown, red, and pink on the upper, this butcher shop story is just as hearty the second time around.

Fashion designers around the world have leaned into the dad shoe trend by redressing retro running models from the late 1990s and beyond. But what happens if a high-profile creative conjured a modern take on running through performance materials?

This year we found out through the launch of the Gyakusou x Nike ZoomX Vaporfly NEXT%. Bringing Jun Takahashi’s Tokyo-based running group into the fold, the Swoosh allowed the Undercover creator to go wild with translucent FlyWeave, ZoomX foam, and carbon plate propulsion at his disposal.

Over the course of 2021, the Nike Dunk Low continued to be on a high. From original colorways to new lifestyle homages, the reborn basketball shoe succeeds as a fashion staple for all wearers.

Full of flavor and personality, the Nike Dunk Low SE “Animal Swoosh” provided the ladies with a stylish pair with plenty of range. A white leather base offers a neutral canvas for tri-tone branding to go wild in gold foil, black textile, and leopard print fashion.

Kim Jones is most known for his work at Dior as well as his previous time at Louis Vuitton, but he also gained notoriety in streetwear circles for his collaborations with Nike. In 2021, the decorated designer added Converse to his resume by reworking one of its most recognizable sneaker models.

With the Kim Jones x Converse Chuck 70 High, the Dior director doubled down on the Chuck Taylor’s iconic midsole, stacking the striping and adding a wavy aesthetic. By including a translucent TPU cage to the canvas upper, Jones helped the all-time classic retain its timeless properties while taking on new depth.

When the Nike Blazer first arrived in the 1970s, it served as the brand’s introduction to basketball. Worn by the likes of George Gervin, Spencer Hayward, and more stars across the league, the Blazer birthed the category that has since evolved into Adapt auto-lacing and Foamposite construction. 

In 2021, the Nike Blazer Mid ‘77 Infinite merged timeless nostalgia with modern style cues. Beefed-up branding, color-pop piping, and rubberized support all add a new narrative to the shoe that once broke Nike into basketball.

Montreal-based creative studio JJJJound has long been admired for its mood boards, unique taste, and coveted sneaker collabs. From muted court shoes to hearty retro runners, JJJJound has brought his lens to some of the top brands in footwear.

In 2021, the list of collaborators included Vans. Through the JJJJound x Vans Sk8-Mid Vault LX, the Canadian visionary and California-born brand merged minds and moods for an earthy take on a seldom seen silo.

Shop all these sneakers under retail now on GOAT.