Only a few months have passed since the re-launch of Big Baller Brand, and it looks like the brand is ready to collaborate.
In the latest episode of Complex Sports' Load Management podcast, BBB's CEO Lavar Ball joined hosts Zach “Chopz" Frydenlund and Adam Caparell to discuss a handful of topics, including future projects like potentially collaborating with Roc Nation and Puma. This follows the recent signing of Ball's three sons Lonzo, LaMelo, and LiAngelo, to Jay-Z's Roc Nation Sports last month. Given Jay-Z's ties to Puma Basketball, where he currently serves as the brand's creative consultant, the future project appears to be a natural progression.
"You gotta think it's potentially down the road, less we wouldn't even collaborate with these guys," says Ball. "I don't know. Like I said, I'm not going to know until we have a meeting and sit face-to-face and I see what they're bringing to the table and they see what I'm bringing to the table. If we can both be transparent on what we want out of the deal and it works together, then we'll do it. And if not, that's okay."
While there's no guarantee that a collaboration between BBB and Puma or Roc Nation will happen, it's a relationship worth keeping an eye on—draft projections have LeMelo Ball going as high as #1 in the 2020 NBA Draft. Click here to listen to the latest episode of Load Management.
