LeBron James recently took part in a new GQ video series called "Grails" which saw the two-time champ reveal the most priceless piece in his wardrobe.
While some may be expecting the Nike LeBron IX Elite — the model James wore during his first NBA Championship win — or one of the subsequent "Championship" packs, it was actually a sneaker that he took an L in: the "First Game" colorway of the Air Zoom Generation.
Inscribed with the date of LeBron's first NBA game, November 5, 2003, James has priceless memories of debuting these in front of his Cleveland fans. "I lost that game... Not too happy about that, but I WON that game, if you know what I mean," he said. According to James, these have been kept in a glass case ever since that first game.
Elsewhere in the clip, James breaks down the origins of his famous "Dunkman" pose and briefly discusses his latest signature sneaker, the Nike LeBron 13.
So, what's up Nike, can we get an Air Zoom Generation retro already?