It's official: James Harden is now an adidas athlete.
After being spotted in the competition's sneakers more than a few times last month, Harden's adidas deal kicked in today and to celebrate, the brand literally sent him a truckload of sneakers. From Ultra Boosts and D. Lillards to Tubulars and Superstars, Harden's adidas rotation is already looking stacked.
After this insane delivery, it's safe to say that he won't be needing any sneakers from those other brands. Harden made the following statement in a press release from adidas:
“Doing what’s expected isn’t enough for me. I’ve taken chances to put myself in a position to be successful and I’m hungry for more. I want to be true to who I am, even if that means taking risks or doing things different from the status quo or what other people expect. Wanting to be the best – that comes with hard work, focus and making sure I’m always growing my game. It’s a credit to my time in Houston and I’m just trying to enjoy the moment, but I still have to remember how I got here and all the hard work it took.”
“After meeting with adidas I knew we could create something people won’t see coming. They want to celebrate me for who I am and what I stand for. They want to help me be closer to my fans, tell my story and make incredible product together. This is my chance to do something that can’t be done anywhere else. I think of myself as a creator on the court and I’ve built a game different than any other player in the league. I see an opportunity to become one of the best players in the world – adidas is the partner who will help me get there. I can’t wait to get started.”