The Hype on Boring, Grey New Balance 997s Is Real

A grey pair of New Balance 997 is releasing tomorrow.

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Complex Original

Image via Complex Original

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If we're talking about New Balance, there's nothing better than a grey pair of sneakers that were Made in USA. The brand continues to make these time and time again, and people keep gobbling them up. Another pair of boring, old-man New Balances will release tomorrow, and we continue to be enthused.

The 997 is coming out in grey again, but it's slightly different than the previous version that released not too long ago. (That pair had a grey-and-white midsole, while this one is mostly white.)

The folks over at Titolo in Switzerland have taken beauty shots of the runner, and the hype on the sneaker might be pretty high — the shop is actually doing an in-store first release tomorrow.

But other retailers, such as Bodega, are dropping them online. This might be one of the first times that everyone is scrambling to get a sneaker so plain without a high-profile name attached to it.