Sneakersnstuff and Packer Shoes are two of the O.G. sneaker retailers that continue to help push this culture forward. While Sneakersnstuff hails from Sweden and Packer Shoes calls New Jersey home, the approach that both of these retailers have that has attributed to their longevity is no different from one another. It's through authenticity and a genuine passion for great products that has enabled both companies to thrive through the decades. Now, the two are coming together.

In celebration of next month's NBA All-Star festivities in New York City, Sneakersnstuff and Packer Shoes have a huge project called Token38 in the works.

While exact details have not yet been revealed, the two have already been teasing the upcoming initiative through Instagram, sharing photos of collaborations with the likes of Reebok and Mitchell & Ness. There's a Question and Instapump Fury as well as mesh jerseys that don the Knicks' signature colors and branding.

It certainly feels like this is larger than your typical collaboration or capsule collection. Could Token38 be a pop-up store? Maybe. But no matter what's to come, knowing how Sneakersnstuff and Packer Shoes operate, don't expect anything short of amazing.


NYC Feb. 2015 #Token38 by #Sneakersnstuff & #PackerShoes Music: @themeditatingchef

A video posted by Token38 (@token38) on Jan 19, 2015 at 9:13am PST

[via Token38]