The US Open is just a few days away, as the top tennis players in the world will decend on New York starting August 25, for the fourth and final Grand Slam event of the 2014 season. Novak Djokovic is always a front runner to bring home the title, and with some help from adidas he stepped behind the camera for once into the directors chair to bring you encourage his fans to #SmashtheSilence.
For your chance to participate and star in the latest adidas campaign, you'll have to follow these three very simple and easy rules:
1. Follow @adidastennis and @DjokerNole during each Novak match for instructions on how to participate
2. To enter, share a selfie, picture, or video on Twitter and Instagram using #smashthesilence
3. Keep checking to see if you made it into the film
“Every Grand Slam has its own unique atmosphere that makes each one of them special. What I can always count on are the amazing tennis fans and vibe they create on and off-site. It was a long 18 months for me before winning my 7th slam title in July but they were always standing beside me and believing in me,” said Novak Djokovic. “The support I get from my fans gives me the strength that goes above and beyond training. Their support helps me feel more powerful in critical moments! That’s why I’m looking forward to showing them my appreciation with some special footage during the US Open. Just make sure to follow #smashthesilence to see!”
Check out Novak as he looks to bring home his second US Open championship and retain his current #1 ATP ranking when the tournament kicks off August 25.
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