Nike is making major moves into a rival gang's home turf. With sponsorships of Cristiano Ronaldo, along with 5 other of the most marketable footballers players in the world, Nike is basically trying to convince all the cool kids to convince all you regular kids that they make the best soccer gear in the world. And, would ya look at that, it seems to be working. While Adidas's sales are still strong, and the German company will remain the official match ball for the 2014 World Cup, Nike is actually outfitting more teams this year. Nike may be feeling itself thanks to its increasing market share in what can be seen as the world's most popular sport, but Adidas can still be like, "NIKE, IMMA LET YOU FINISH, BUT WE GOT YEEZY."