The Reebok Insta Pump Fury, when first released , was one of the most futuristic looking shoes to date. Fast forward 20 years and it has become a iconic silhouette for Reebok. 27 variations of the Insta Pump are expected to drop this year. Yesterday, Concepts teased its collab. 

The company is seen here teaming up with the UK's END to honor that anniversary with a collaboration that takes the form of a Bordeaux wine colorway they're calling "Claret" and even includes what looks to be cork insoles.

Sure to be a hit with even the most particular sneaker connoisseur, the shoe releases Saturday, March 15.

[via END Clothing]