Since the inception of the NBA Rookie of the Year award in the 1952-53 season, the Eddie Gotlieb Trophy has been the most prestigious honor amongst young players. On May 17, 1995, for the first time since 1971 and only time since, two players were selected as Co-Rookie of the Year. Grant Hill of the Detroit Pistons and the Maverick's Jason Kidd shared the award after they both had stellar '94-95 seasons.

Hill and Kidd weren't associated with signature models during their rookie seasons, but both players picked up endorsements during the following NBA season. Grant Hill would sign with Fila, wearing the Fila Hill 1 which has been rebranded as the Fila Ninety6 and is available now for $90. Meanwhile, Kidd's quick style of play required something with responsive cushioning, and he ended up being laced in the Nike Zoom Flight 95.

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