Year Released: 1965

Tretorn was a Swedish company whose primary business was rubber footwear. Tretorn means three towers, and represents the three exhaust towers sticking out of the original Tretorn factory in Helsingborg, Sweden. Tretorn had more than just a moment in the early to Mid 1980's. For about five years, you would see this shoe twenty times a day. Like K-Swiss, who wore the shoe depended on where you lived. Bjorn Borg wore these in the US in the US when his contract did not permit him to wear Diadora in the US or Canada. More importantly the middle school murderer's row of Rebecca, Aurli and Liza all wore these when I was in sixth grade. Those were some formative times and those were some fully-formed females. Because of this, it's hard for me to think of this shoe as anything but a girl shoe, but that's really not the case. I have seen at least one grown man cry over a pair of Nylites. During the early 2000s, Tretorn was acquired by Puma, and repackaged as a more grown up trend brand. Tretorn's brand and product is extremely well-thought out and well-designed. If you have never taken the time to see what Tretorn cooks up each year, you should. I have seen people lose their minds over certain Nylite colorways, and the utility boots are very dope.