Up and coming sunglasses label LOOK/SEE continues to meld sneaker culture with some sick frames. As Labor Day approaches, the brand will be running some specials along with an Instagram contest. The Instagram sneaker community is rich and very welcoming to sneakerheads with that "snap and share" mentality—it's all about seeing who's rocking the hottest kicks, isn't it? Well, founder Kyle Yamaguchi, a former Nike designer, sure has that covered. Check out the video along with the accompanying release for all the details:

You know that awkward feeling you get when taking a picture of your kicks in public? Is it because of the awkward-bent-over pose? Or just the fact that you're taking pictures of your shoes in a public space? Well, check out this video which takes that concept to a whole new level. Featuring LOOK/SEE sunglasses and some gems from the sneaker collection of LOOK/SEE founder, Kyle Yamaguchi, this video shows Kyle going through his near-daily ritual of taking pictures of his sneakers and sharing them on Instagram. In addition, through Labor Day only, enter the promo code "instagram" on lookseegoods.com when checking out, and you will receive a 10% discount off all purchases.

We will also be holding an Instagram contest this week where you can enter to win a free pair of LOOK/SEE sunglasses (excluding the DEXTER x LOOK/SEE collab). Check out the following link  and follow @lookseegoods to learn more:  http://lookseegoods.com/stories/atlookseegoods/

@lookseegoods from LOOK/SEE on Vimeo.